Differentiating the brand in the crowded market, from other brands is also a crucial factor to be noted in the long run. How do you do it? – By aptly communicating the benefits and features of your brand to the market. A Logo is the key element here and all the brand communication begins from the face of the company, which happens to be your logo. A good logo is an integrator of a brand that empowers customer identification, unique differentiation and positive brand relationships.

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And research suggests that the effectiveness of a logo defines whether the brand excels or under-scores in the market. Now this is critical and demands a look through. On one side as we see brands sporting logos that clearly communicate what it stands for in a simple and sensible way, on the other side, we see brands messing up their logos in the name of aesthetic/appeal but missing the whole point of communicating their vision. In a need to attract customers, a brand cannot suffice the importance of a result-oriented design, which has to be timeless.

Of course, the types are many. Few sport only a name (like IBM or Samsung), few hold a visual that goes with the name (like Nike), and few rolls out just the visual element to speak it all (like Apple). Now the type of representation you would choose for your brand is completely subjective, and depends on how you want your brand to be positioned. Do you want to relate it to an element? Do you want the name to be the recall element? Do you want to convey your philosophy in the logo? So many questions drop in before you select a mode of design.

Now considering all the above factors discussed, it is obvious that logo design is not a single element, but a combination of the brand’s values, vision, mission and aspirations. It takes serious craftsmanship and acumen to design the best logo for your brand rather than rushing it through the pipeline. It takes more than a person but a partnership to tag with you, understand your needs and deliver just what your brand needs to make it to the top. Designpluz from Sydney, offers you that integral partnership, with the expert team of designers who make sure your logo stands out to make that striking first impression in the minds of the customers. With years of experience in varied industries, our business driven approach is our strength that we extend to you.

For logo designs that reflect success, Designpluz is your destination to reach.

Our Recent Logo Projects

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  • Priya, just wanted to thank you and your team for the fantastic work on the website. Your professionalism, dedication and efforts were greatly appreciated and we have been receiving fantastic feedback since the website launch which has been a pivotal part of our re-branding. Have already passed on your details to a few people!
    Kamal ThakkarRothsay Chartered Accountants

    Kamal Thakkar – Rothsay Chartered Accountants
  • diVine Chaos is essentially a marketing concept, so designing a logo (and labels) that captured the essence of this concept was a critical element in the set up or our business.  We engaged Priya at Designpluz to undertake this task. The level of service we received was outstanding.  Priya was incredibly patient with our indecision & constant changes. She offered relevant advice, where necessary but ultimately let us work through the process of defining our corporate identity.  We are thrilled with the result and the value for money is unquestionable.  We are most grateful for her continued work and support.
    TiffanydiVine Chaos

    Tiffany – diVine Chaos
  • Thank you so much for your time and expertise you put into designing my website & logo, Tristan and I were so pleased with your service and designs calling us on the weekends and giving different options for the design, I would not hesitate to recommend your services to anyone.
    Belinda ReimersBayside Bridal Bouquets

    Belinda Reimers – Bayside Bridal Bouquets
  • I engaged Designluz to do my logo, website and business templates. The company was professional throughout the entire development. I love the design work and the look of the website. Priya was incredibility patient with me changing my mind on the logo and website design. It is important when you are setting up a business that you are confident about the look, feel and usability of your website Designluz delivered on all three and then some.
    Catherine GanderNGO Consulting Group

    Catherine Gander NGO Consulting Group
  • In October 2013 I contacted Priya at Designpluz to assist me with my start up business logo & business cards, the process was very simple, minimal changes required and a speedy outcome with great end result. Any request sent though has always been auctioned within 24 hours of the request, with a final provided within a few days!

    I’m looking forward to working more with Priya and Designpluz in the near future for further design requirements for my business.
    Lia Ursich (Owner / Consultant)Rush Consulting (WA)

    Lia Ursich (Owner / Consultant) Rush Consulting (WA)

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“We are excited, just the way you are, let’s make your brand Awesome”

Call us now on 02 9894 2729 to discuss.